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BIG BLINDLEAGUEBlind tasting · SA
Back the Big Blind League · 2026 Season
Help Us Get 1,500 South Australians Tasting Blind.

A blind-tasting competition built for a room and a camera — our pushback against apathy in wine. We don't profit on it, so we're not selling sponsorship: here are three ways to help, and most cost nothing.

Brendan Carter
Founder & Director
+61 415 660 290
cheers@bottleshock.tv
bottleshock.tv/back-the-league
18.5K subscribers3.03M lifetime views58% of viewers under 4566% watched outside Australia· younger than wine expects, globally spread
Three Ways to Help — Most Cost Nothing
No Budget · Reach
The most valuable thing you can give — and it's free.
  • ›Send the League to your list
  • ›A warm introduction
  • ›A follow & a share
  • ›Lend a venue for a night
Stock or Time · In-Kind
Goods or hours, not cash — real help in its own right.
  • ›Wine to pour — played blind
  • ›Wine to award — won as a prize
  • ›Gear: a camera, screen or PA
  • ›Sponsor the tiebreaker
  • ›Pro-bono hours or a service
Marketing Budget · Fund a Line
Each amount buys one real thing — and we show you which.
  • ›$400 — an extra camera operator
  • ›$1,500 — stage lighting
  • ›$2,500 — a screen for the room
  • ›$10,500 — the full roadie kit
  • ›Top up a prize pool
The Plan & The Number

~$150,000 fully resourced — the ceiling, not a demand; a strong pilot runs on far less. $15k already in (Riedel glassware + the $5,000 Grand Final purse, put up by Bottle Shock). Every dollar acquitted in a season report.

Kit & transport$48k
Crew, travel & stays$24k
Production & tech$23k
Wine & glassware$20k
Prizes$10k
Operations & buffer$25k
The 2026 Season & The Ambition
Clare Valley11 Jul
Adelaide Hills22 Aug
Barossa Valley19 Sep
Coonawarra24 Oct
McLaren Vale14 Nov
★ Grand Final · Gumeracha5 Dec

Grand Final: top 24, $5,000. Where we're going:2026 SA pilot → 2027 Victoria → 2028 Australia-wide → 2029+ broadcast & streamed worldwide.

Independence is the product.Wines are poured to be identified and connected with — never scored or ranked; the host winery never competes or is reviewed; we publish every cup's tasting list. No blanket category exclusivity. 18+, SA — DrinkWise.org.au.

You're reading this because you were curious — let's talk. · The Big Blind League is operated by Ochre Nation Pty Ltd, trading as Bottle Shock · ABN 38 165 945 095 · Brendan Carter +61 415 660 290 · cheers@bottleshock.tv